Snowy with a Chance of Christmas

Hmm.

Choo.

- Morning, Gwen. - Morning.

Hi! - Hi.

- Thank you. - Thank you.

Morning, Dad!

Morning, Kev.

: ...great ideas from our very own Don McBreen.

Don. : Did you know

you can order Christmas gifts on delivery apps?

Check names off your list with zero effort?

Here's what's trending as must-haves for this holiday.

If you are heading out the door,

be sure to crank up those car seat warmers

and blast some holiday music

because the first big snow of the season

is dropping by this morning.

But be sure to get outside later today

because I see nothing but sunny skies ahead.

Temperatures in the high 30s rest of the week with...

And that's the wrong graphic!

But this is exactly

how the upper 30s will feel in your heart

because we're in the fifth season, folks.

An entire month of warm feelings

that will melt away the chilly air.

As Sir Walter Scott once wrote,

"Heap on more wood, the wind is chill,

but let it whistle as it will.

We'll keep our Christmas merry, still."

And so, for the third day of my December challenge,

25 Ways to Say Christmas,

I challenge you to get out... - Me.

...and experience this winter wonderland

by taking a hike.

I, myself, will be trekking along

the Stockton Crest Trail today.

Maybe I'll see ya there.

Can we go, Dad?

Yeah, I mean, some exercise would help you out

with hockey training, so...

maybe after school, huh?

Back to you, Mary.

Actually, I uh, do wanna do a quick challenge first.

Seeing how we are experiencing this first snowfall,

why don't you get out there,

embrace that holiday joie de vivre,

and catch a snowflake on your tongue.

Ready?

Let's go!

Coming up after the break, more of your local news on WYSH.

Hey, no, hey, Kev. Kev, jacket. Jacket!

Okay.

Hey.

We could always just sell out.

I will not be bought!

We have always been about

journalistic integrity over money.

- Yeah. - Endorsement deals

are against our DNA. - Yes.

So, what do we do then?

Our ratings are at an all-time low.

Because of WHNR.

Even more reason to ignore them and focus on us.

Come on.

I need ideas.

Ownership is gonna shut us down

unless our December viewership goes up

or we put our budget back into the black.

- Hmm. - Paid endorsements

can buy us time.

Or they'll just turn us

into an infomercial disguised as local news like WHNR.

No, no, no.

I have a better idea.

Rather than sell out or cut...

...we go big.

No, no, no.

No, no.

I said trim costs.

We put on a highly visible December event

to prove that we are the only local,

values-driven news station.

Not some consumer hype echo chamber.

And what better way to showcase our...

our small-town ethics than to partner

with a cause for Christmas?

Our jobs are on the line, Gwen.

My 25 Ways to Say Christmas challenges

are the perfect vehicle for engagement.

The whole station can get involved.

We'll partner with a local cause,

not some brand looking for sympathy.

It's Christmas.

Plus social media viral.

Yeah, I'm in.

Who likes Gwen's plan?

: Me.

Everyone brainstorm ideas

and pitch 'em to me by the end of the day.

Wow.

Hello, WYSH viewers.

Well, look at this beauty under the sun.

I'm out here completing today's challenge.

What about you?

Oh, cool.

A squirrel?

Now, you see,

even in the middle of winter, the forest is still

full of life.

Ooh.

Finally, peace.

Whoa!

Hey, you're off on the brush there.

You should stick to the main trail.

Where's the fun in that?

Well, the fun's in not calling search and rescue.

Ah.

Clearly, you've never been carried by a firefighter.

Hmm.

Well, enjoy the trail.

And uh, thanks for watching.

You're "the" Gwen.

I am the Gwen.

What's tomorrow's challenge?

Oh, you'll have to tune in tomorrow to find out.

What's your name? - Kevin.

How do you know the weather?

I interpret meteorological data.

Cloud coverage, air pressure, temperature.

Yeah, studied it in school. - What school?

Why don't we let Gwen get stuck in the snow here

while we carry on, okay?

Uh, what's the weather right now?

: It is 37 with a low of 24 tonight.

Warming air overnight with sunny skies ahead.

Hats and gloves optional

for an incoming blizzard

of holiday joy.

Kev, we've gotta keep you in shape for hockey. Let's go.

- Uh, can we take a photo? - Absolutely!

Here, come on over.

Uh, wait.

I have a better idea.

Why don't we do a video

and then I could post it to the station's social media page

for the daily challenge!

Huh?

If it's all right with your dad?

Uh, yeah. Okay.

Um...

Hmm. I am here with cool kid,

and weather enthusiast, Kevin,

who is out here hiking with his hockey dad,

and enjoying this beautiful day that we're having.

So, Kevin, do you watch WYSH?

Every morning.

And what have you found out here hiking?

You.

Ah!

Well, there you have it, folks.

Get out there and seize the day, just like Kevin.

Oh.

Oh, uh, this is WYSH, thanks for watching.

Perfect!

You're a natural.

You want one too? - Ah, no. No, I'm good.

Thank you. - Mm-hmm.

Nice to meet you.

How cool was that, Dad?

Yeah, that was pretty cool.

That was cool times infinity.

Hi!

So, boss,

what's the plan?

Well, Mary suggested that we do ride-alongs

with investigative journalists.

Kind of like reality TV.

- Right. - And Isaac suggested

that we turn the station into a speakeasy after hours

to earn some extra income.

Which leaves your idea, or this.

This would be our first endorsement.

A... a coat rack?

It's a Christmas tree.

- It looks like a cat tree. - It's chic.

It's sacrilegious, Gus.

Yeah.

Listen, I don't like your idea.

It's risky and rushed.

Kinda like writing a college paper the night before.

But everyone else is on board.

So, 25 Ways to Say Christmas is a go.

I will not let you down.

We're all on the chopping block.

Don't forget it.