Meet Yourself (去有风的地方)

- Cut the string. - Okay.

This can be a little longer.

Master, Master Xie is here.

Heshun.

- Sis. - Come on.

Li Qing, make a pot of tea.

- No. Don't bother. - Come on.

I just dropped by. I'm leaving now.

Just sit down for a while.

Here.

Look. I'm causing you extra work.

Not at all. Here, sit.

Okay.

Our embroidery workshop was completed for so long.

You didn't come to see it.

It's not on my way.

Master Xie, you're just in time.

We just returned from Xinjiang last night.

Why did you go to Xinjiang?

For an intangible cultural heritage exhibition.

What's it?

It's just an exhibition.

An Expo for various intangible cultural heritage handicrafts around the country.

A big event.

A lot of people went to see it.

We sold many things there.

- You can sell things on it? - Of course. There are stalls.

Here, have some tea.

Okay.

Gezi is responsible for various exhibitions of embroideries and tie-dyes

and the promotion of brick and mortar stores.

Xiaolan looks after the day-to-day running of the craft online store.

We craftsmen just make sure we do ours.

Different people are specialized for particular tasks.

Sis, how big do you want it to be?

The bigger the better, of course.

It's not the same as before.

The world is moving on so fast.

If no one knows our stuff, we'll be obsoleted.

Why should the state protect the intangible cultural heritage?

It fears these folk skills would go away.

So, we need to promote them.

Let the younger generation understand these cultures and like them.

In this case, some people are willing to learn them

and some pay for them.

Only then can we pass them on.

In the past, when masters passed on their crafts to apprentices,

they had discharged their duty.

Now, they have to find a way to feed the kids.

Morning, Little Hei.

Breakfast is ready. Want to eat?

Go.

Come on.

Mr. Ma, want to eat with us?

I want some soup.

It's delicious with a little soup.

This is shredded potatoes with vinegar.

Why did you put dark soy sauce in it?

It's the way my mom makes it.

Moms are always right.

Good.

Delicious?

This is it.

This taste is right.

I'll have some more.

Nice. Delicious.

Zhiyao.

Let me introduce you, President Li.

This is Xie Zhiyao.

My good friend.

President Li, nice to meet you.

Hello, President Xie.

- How did you get here? - I drove here.

You can't drink, then?

Yes. I got my driver with me.

You came prepared.

Good.

Come on, sit.

Here, please, President Xie.

Take a seat.

Here, Li.

President Xie.

It's not that your stuff is bad.

I know it's good.

But it's expensive.

Put machine carvings of a couple hundred yuan on the walls.

Normal people don't even tell the difference.

I'm in the high-end art hotel business.

I'd rather save the money and update our bedding.

President Li, you're honest.

You're frank with me, then I'll be honest with you, too.

I'm here to make this deal with you, of course.

But I was really thinking about your hotel.

You're making a Chinese brand.

You want to use traditional culture as a feature of your art hotel.

Then you should use hand-carved ones.

How do you say that?

He knew I was an investor.

I listened to stories every day.

A good entrepreneur must be a storyteller first.

The more compelling your story is,

the more people are willing to pay for it.

Look at your hotel.

China-Chic, traditional culture,

high quality, it's got all these.

The one thing it lacks is a good story.

Go ahead.

Let me tell you a story first.

A young man grew up in a fishing village near the sea.

He was a left-behind child since he was a kid.

Later, he got into a university in Beijing.

And he had a good job.

But he resolutely returned home and started a business.

He opened an online store to sell their agricultural products.

He hired the villagers.

He helped an inheritor of embroidery set up a workshop.

He invested in tie-dye workshops and protected traditional art.

He also developed tourism.

He made more young people choose to stay instead of going out to work.

So, kids are no longer left-behind children.

Senior people are no longer empty nesters.

Why does it sound so familiar?

I think I've seen it on TV.

It's a classic story often told by a man

who returned home to start a business.

If there are any similarities, they're similarities.

This classic story is of no use to me.

You need it.

There's a plot you can learn from.

Tell me.

A boss likes traditional culture very much.

He thinks Chinese traditional art should be kept thriving,

should be seen by more people.

So, he set up an art hotel that's filled with

all traditional intangible cultural heritage artworks.

Even a decorative woodcarving painting in the corridor,

was carved by skilled masters very seriously.

Here's the detail of the story.

Right. This is Li's story.

Yeah.

He loves Chinese traditional culture.

Right.

That's me.

Here, President Li.

Don't call me that. We're brothers.

Brothers.

- Come on. - Here.

Easy.

Liu.

Thank you!

For what? Get some sleep.

Sir, watch out for him. Don't let him puke.

Okay.

Go.

Okay.

Bye.

See you.

Granny.

You're back.

I bought your favorite cured ribs.

You still remember I like cured ribs.

Did you drink?

A few.

How did it go?

Not bad.

I've got it.

Really?

Here. This is your reward.

Sweet.

Sweet.

Yao and I have been friends since we were kids.

He used to eat at my home.

We went to middle school together and lived at school.

We still lived at school in high school.

It was hard.

I was not good at school.

I didn't get into a college.

Then, my family introduced a girl to me.

When we met,

it was the girl I liked in middle school.

But she asked me for Yao's number when she talked.

Do you think it's outrageous?

Did you give it to her?

Yeah, I did.

Or, it'd make me petty.

Yao was busy studying and getting scholarships.

He didn't have time to mess with girls.

When he graduated from college, I asked him if he'd come back home.

He told me he got into graduate school.

I asked him how big a boss he'd be since he was overeducated.

He's a boss.

He's working in his own industry now.

Yeah, he's a big boss.

He invested a lot all these years he's been here.

But has he made any money?

Not much indeed.

He said it was the funding stage if I asked.

I don't understand.

If you ask me, that's worse than him working

as an angel investor in Beijing for years.