Home Sweet Home (Zhen Qing Zhi Jia / 真情之家)

Does "home" have a shape?

If it did,

what would it look like?

At this moment, we're going together from the same stop.

What is called "home"?

Can a house and a home be the same?

A house is built of cold steel and concrete.

A home...

is a refuge that is built on love.

When we get hurt outside,

we would want to go home,

and not want to go to a house.

A house only has furniture,

but home has family that is willing to hug you.

Because love is what makes us a "home".

Excuse me.

Hi.

What do you need me to help you with?

The passenger in 32J didn't get to have an in-flight meal,

so could you make some noodles for her?

No problem.

Sorry, but could you make the water not too hot? It could burn her.

Miss, don't worry. The airplane's hot water won't be too hot.

Okay. Thank you.

Please.

It's okay. You can go first. I'll do it.

Oh, okay. Thank you.

Grandma, grandma.

Thank you.

Oh my god.

I'm sorry.

I'm so sorry.

Sir, I'm sorry.

I'm sorry. I'll bring some tissues.

Thank you, Miss.

Sir, I'm so sorry.

I'm fine.

I'm fine. I can do it myself.

Sir, I'm sorry.

I didn't do it on purpose. Sir--

Excuse me.

Your restroom is a bit small to change my clothes.

Can I use this space?

Okay, no problem. As long as it's convenient.

Thank you.

[ EVA Air BR 715 - Arrived Air China CA5515 - Arrived ]

Hello, Datou?

I'm here.

Once I get my luggage, after 30 minutes,

I'll meet you at the company entrance.

Okay.

Hey, sugar.

I'm here.

Oh, Ivy. I can't go pick you up from the airport anymore!

What's wrong?

My mom was suddenly admitted to the hospital.

I have to go visit her.

Then... What about your proposal?

Ivy,

I'm handing the proposal over to you today.

You have to protect my Sweet House for me, okay?

Okay, don't worry. Don't worry.

I saw it before.

I'll review it one more time. Just leave it to me.

Okay.

Bye.

My god.

What did I get myself into?

Mommy, what are we eating for dinner tonight?

Anything you want. What do you want to eat?

As long as I eat with mommy, everything tastes good.

Yeah,

as long as you're eating with your loved ones,

whatever you eat will be delicious.

I'm sorry. I'm sorry.

Oh my god.

Oh my god.

- I'm sorry. - I look like a joker.

I'll help you wipe it off.

I'll do it myself.

Thank you.

I'm sorry.

That's okay. No problem.

I normally don't know how to do makeup anyway.

It's okay. Don't worry about it.

So you came here to learn how to do makeup?

No.

I have something to do later, so I just wanted to come here

and do some makeup.

Let me do it.

Could you?

Okay.

Your makeup is so pretty.

Yes, please.

He's here.

Brother Yanxi!

- Dress shirt? - Right here.

- Documents. - Here.

I am Ji Yanxi, the Creative Director of the Ji Cheng Integrated Marketing.

Taiwan sells 680 million packs of instant noodles every year.

And in just one day, we sell

1,82 million packs of instant noodles.

Why does everyone love eating instant noodles so much?

There are but 3 basic principles.

Fast.

Convenience

Cheap

But in regards to these three principles,

do the consumers

only have this one option?

In recent years, a new type of noodle has emerged in the market:

"Quick-to-Cook Noodles."

It has the advantages of instant noodles.

It's quick, and convenient.

But the important thing is, it's also very healthy.

- Last year, instant noodles in Taiwan created— - That's enough.

Now, just use the simplest way to tell me.

To you, what do Quick-to-Cook Noodles represent?

It's a pronoun for "the taste of home."

And it's also the feeling of sharing with family.

That moment when the water is boiling and you toss in the Quick-To-Cook Noodles

the feeling of home returns.

Because what we miss isn't only food,

but the person that we shared that food with.

So, what usually moves customers

isn't just gourmet food,

but that most precious memory buried deep within the heart.

Okay.

Then, I'd like to ask what kind of marketing strategy

or event planning your company intends to execute to achieve this goal.

Okay.

First, we will launch a...

[In regards to marketing Quick-to-Cook Noodles, Phase One: Surprise Food Trucks]

That proposal just now was amazing. Brother Yanxi, we're getting this case for sure!

It doesn't count before the client announces their decision.

So that's why he invented this noodle.

Brother Yanxi, you're being modest again. Please, who doesn't know that you're our King of Proposals?

You're invincible!

King of Proposals?

He is the King of Proposals?

Why is she here?

Brother Yanxi.

What were you looking at?

A wronged scarf.

Even the King of Proposals came.

Does Sweet House still have a chance?

Ji Cheng's proposal was very creative,

and he also mentioned

increasing our market shares from 10% to 30% in one year.

Director Xu, this company should be pretty good.

Hello.

I am Sweet House's representative.

My name is Wen Xin.

Hello, Mr. Xu.

Hello.

Next up is Sweet House Integrated Marketing's proposal.

You can begin.

I'm sorry. Wait a second.

Miss,

I must remind you, each proposal only gets 15 minutes.

Doing all this,

you won't have much time left.

I know. I'll be ready soon.

Please wait a moment.

I'll be done shortly.

You said that this is

Sweet House Integrated Marketing?

- Mr. Xu? - Yes?

I'm sorry. Can you help me sit here?

Me?

Okay.

You can start.

Dad.

What are we eating tonight for dinner?

Dad.

What are we eating for dinner tonight?

It's already this late, you didn't eat yet?

Often, the company is very busy

so I didn't have time to eat.

Then, what do you want to eat?

The noodles at the store near our house.

Oh dear,

it's probably not open for business today.

Before I entered high school,

every week,

you would bring me there to eat.

How about this?

Tomorrow, I'll get off of work early