No Limit Chronicles

Making hundreds of millions of dollars

through a business that I created.

We made history, but you can't get comfortable.

It was time to introduce Romeo to the world.

I was born for this.

While Romeo was blowin' up,

several artists affiliated with the label

were makin' a lot of bad headlines.

Government has put us in every newspaper

like we were the biggest drug dealers

in the United States.

Soulja Slim got shot up.

Mac caught a case.

And then P's brother, C-Murder.

Saw the flash.

Steve was shot in the chest.

All of this had a lot to do

with Percy "$350 million" Miller.

You can't save everybody.

By the time we get to 2000,

P decided to regroup with the 504 Boyz.

Me and the 504 Boyz

opened the doors back up for No Limit.

Master P was also releasing solo projects from C-Murder...

This record's fire.

Silkk the Shocker... "My World, My Way."

And then P, of course, himself.

"Ghetto Postage" was the last Master P project to go gold.

Master P and No Limit were kind of fading.

Wouldn't matter what I did.

You only last two, three years

in the music business as a hot artist.

When the smoke clear, I'm gonna be good

'cause I'm already preparing and building,

but you just used to me bein' huge

so you don't even see the seeds I'm plantin' already.

Despite Master P's other projects,

No Limit's image started really takin' a hit

'cause there were both current and former artists

that were being convicted of some really serious crimes.

Twin rappers Daniel and David Garcia,

better known as Kane and Abel, indicted for cocaine possession.

You know, the government has put us in every newspaper,

on every TV show, like we were the biggest

drug dealers in the United States.

And in reality, they don't even have any physical evidence.

Kain and Abel claimed that the feds were trying

to get info on their former boss, Master P,

and that they'd been indicted on charges because they did not

give enough information on P.

These guys doin' whatever they doin',

I don't know nothin' about it.

I don't want no part of this.

Kain and Abel, they were sentenced

to three years in prison. Ultimately, P was never charged.

P definitely didn't want negative publicity.

He didn't wanna have

those charges being affiliated with his brand.

But a week after the Kain and Abel sentencing,

another No Limit artist, Mac, was convicted for

a shooting that happened back in February 2000.

Mac was one of the best lyricists I ever met.

He was the most talented guy on our label.

Ya heard me? There's that realness.

This guy had the biggest heart.

But he went to perform at a small club.

That was Mac's biggest downfall.

February 21, 2000.

My son Mac was at a place called Club Mercedes, in Slidell.

Me, my wife, we were also there.

Mac, at that time, wanted to branch off and do his own thing.

Now you got a lot of artists

that's ownin' their own companies,

so when you own you can do what you want.

And so we would have

these small open mic concerts.

Make some noise!

P never wanted any of his artists in small clubs

because people are gonna get in trouble

even if they're doing the right thing.

Hip hop is a way of life, it's not just the music.

So, I mean, I just think I wanted to reach the people.

I told Mac, if he go to that club,

don't worry about me comin' and visit him in prison.

You make that choice to go to that club,

that's on you.

Yo, make some noise! Ya heard me?

He was there to perform and unfortunately,

things just got out of hand.

At some point the crowd started to get too rowdy,

and then there was a fight.

I heard like a bottle break...

...then I heard a gunshot.

That's when I saw the guy on the floor.

19-year-old Barron Victor Jr. was shot and killed.

After that gunshot, Mac pulled out the gun

that he normally just carries for protection

and pointed it toward the ceiling.

He was trying to look for me,

runnin' around saying, "Where my mama? Where my mom?"

Several people see Mac

carrying a weapon through a crowd of people.

It's easy for a eyewitness to relate him

to being the person that fired that shot.

Hours after the shooting, Mac was arrested

and charged with second-degree murder.

They came for Mac because

anything affiliated with Master P and No Limit,

they had a target on their back.

When Mac caught his case in St. Tammany,

a very racist area,

that was a real big blow to all of us.

I was seein' my friend Mac bein' hauled off in handcuffs

for a murder that I know he did not commit.

Free Mac, ya heard me? Your homie's innocent.

Nine days after Mac was arrested,

his security guard, Thomas Williams, came forward

to the St. Tammany Parish Sheriff's Department.

My husband asked the station,

"Well, when are you gonna let my son go?"

They said, "We have what we want."

Even with a taped confession,

they didn't believe Thomas and he was let go.

We were furious.

No Limit rapper Mac will be arraigned Wednesday

in St. Tammany Parish, Louisiana,

after being indicted for second-degree murder.

My son's trial, it was painful.

It was real painful.

The prosecutor kept bringing up my son's lyrics.

They painted my son as an assassin.

Paintin' him to be this guy

who goes around and just randomly kill people.

Mac, the Camouflage Assassin.

It's just somethin' that he calls himself

because he kills people lyrically.

So, you have this case

where there is not a lot of physical evidence.

And eyewitness testimony is notoriously unreliable.

Mac did have a gun that night,

but ballistics evidence didn't match

any guns that Mac owned.

Nevertheless, an all-white jury in St. Tammany Parish

found Mac guilty of manslaughter.

Mac was sentenced to 30 years to life in prison.

I was so sad.

The jury foreman basically said

lyrics had a lot to do with the conviction.

It was like, wow.

In this state, you can be

railroaded because of your lyrics.

That took away from the image.

It took away from the artistry, and so it was a huge blow

for the No Limit empire.

Master P knew that he needed to do something

to get No Limit fans to pay attention to the music.

So, the 504 Boyz went on tour.

Y'all ready for them 504 Boyz! Yeah!

Then when we came back off the road,

we found out that P's son, Romeo, was rappin'.

I'm a player, like my dad.

And it's like, I rap fast, slow.

However you want.

I'm like, hey, my pops do it. Why not?

So I used to sneak in the studio.

Nobody's in this big studio.

I might as well go in there and see what I could do.

It just in his blood.

He'd been around the music all his life.

My dad sat me down and we had that one-on-one.

He was like, if you wanna do this

you better know that you not leavin' school,

you're gonna go to regular school your entire career.

When you gotta travel, you're gonna have a tutor.

And once you get out there, they're gonna have people

who's gonna hate you for no reason,

tell you that you're not good enough.

Are you ready for that? I'm like, Pops,

I was born for this.

My dad said, what do you want your name to be?

I'm like, Lil' P.

He's like nah.

And then my mom was like,

why don't you just go by your middle name?

Me and dad was like, perfect.

My hit single, "My Baby,"

my dad played it, he was like, do you like this?

I'm like, genius.

"My Baby" was the big breakout song for Romeo.

That sample was dope. I can't front on that.

That was a dope sample.

When Rome became this little artist

like poppin' and drop... Like, we were like,

oh, my goodness, Romeo!

It was just great to see he had that talent.

My son got into the business

and I'm like, you know what?

Let me focus on him and his career.

Romeo gonna take over the kids' industry.

I hear you brought somebody