Sydney to the Max

hey, noodle.

Hey, grandma! How was your sorority meeting?

Fun weekend planned?

Actually, I've been chosen to represent my sorority

at some national leadership conference.

Well, you're so cool and popular,

you only have yourself to blame.

You're right, noodle. Why do I always have to be so lovable?

Ugh! Not you, too!

Fine, I'll take them.

Why'd you get grandma flowers?

I didn't. I heard a catchy jingle

for rosie's roses that told me to...

so, I got on up, and I came on down.

so, you bought a bunch of flowers

just because a jingle told you to?

What if it was for a sporting goods store?

We'd be having this conversation on a trampoline.

Anyway, rosie's sales are booming because of that jingle.

So, I decided to have one written for the bike shop.

We could really use the business.

That's great, dad.

Yeah. Talked to rosie,

she gave me the contact at the radio station,

I booked some air time,

and I got the name of a jingle writer.

Let me get this straight.

You're hiring a complete stranger

to write this jingle for you,

instead of a young, up and coming songwriter

who knows you and this store very, very well.

Oh, you wanna write the jingle!

Well, if you insist.

But you've never written a jingle before.

I mean, this is a big responsibility.

I already bought the radio time.

Dad, you love my music.

Besides, who knows this bike shop better than me?

I grew up here.

My first word was bicycle.

Actually, it was "wy-wicle," which was totally adorable,

but don't let that sway you.

You know what, syd?

-Let's do it. -Yes! I won't let you down!

I'll work super hard and be really professional.

Omg, my first songwriting gig! Thanks, dad.

-(laughs) -I mean...

Good day, sir.

hey, syd, how's the jingle-writing going?

Well, it's a little harder than I thought.

Here. Go hang out with the rest of your loser buddies.

Syd, the jingle only has to be 15 seconds.

Yeah, but a lot has to happen in those 15 seconds.

A jingle has to be catchy,

something to get stuck in your brain.

Like the one for maddie and her...

I can't get it...

You killing me, maddie!

Which is exactly what my dad needs this jingle to do.

I can't let him down.

Why don't you practice first? Just...

Pick something in the room and write a jingle about it.

Get the jingle juices flowing!

Okay, that's a good idea! Uh, what should I...

Write about?

Well, what's the most interesting thing in your room?

Ooh! I'm interesting! Pick me!

Okay. Let's see.

oh my gosh. I'm a jingle. I'm a jingle! (laughs)

and I wrote a jingle! (laughs)

-I can do this. -Yeah, you can.

And I should know because I'm...

great. Now, I can't get me out of my head.

hey, leo.

-(door shuts) -what's with the tux and cane?

-What cane? -(tapping)

whoa! That was awesome! Where'd you get that?

My great-uncle charles got remarried,

and his new wife made him give up his magic stuff.

Turns out, she's allergic to rabbits and fun.

Dude, I love magic. We gotta team up!

You mean like a magic duo?

Exactly. We could perform at kids birthday parties

in the neighborhood.

There is money in that.

Yeah, and it's skateboard tournament season.

I really wanna buy new skate shoes.

Come on! We could call ourselves

abra and cadabra.

I don't know, max.

I'm not sure I wanna go into business with you.

Don't take this personally,

but you're the least reliable human I know.

Leo, I promise to take this super seriously.

We can even use my backyard to do a free show

for kids this weekend.

Get the birthday party crowd interested.

Huh. That's a pretty good idea!

So, we got a deal, abra?

Deal, cadabra.

Yes! Best magic duo ever.

I didn't even know that was in there!

hey, look. My daughter, the jingle writer's here.

Until the jingle's finished, I am not your daughter.

I am sydney reynolds, songwriter for hire.

Well, in that case, thank you for coming, sydney.

Hey, small world. I've got a daughter named sidney.

She sounds very delightful. You're a very lucky dad.

Okay, so I've done a lot of market research,

and I think I've come up with something you'll really like.

And I don't wanna oversell it, but olive...

I mean, the test group

couldn't get it out of their heads all day.

Great. I'm excited.

-Here it is. -(click)

-I love it! -Really?

Yeah! That is so catchy and very professional.

Oh, thank you.

Yep. That is one... Jingly jingle.

Wait a minute. That's the smile of a dad

who doesn't wanna upset his daughter,

not the smile of a satisfied boss.

I'm not saying I don't like it.

Then, what are you saying?

Well, to be honest, the jingle is...

Too jingly.

Didn't know you could over-jingle a jingle.

Yeah, it just doesn't capture the heart of reynolds rides.

It sounded like it could be for any bike shop.

Okay, good feedback,

I can work with that.

I want you to dig deeper. When people hear the jingle,

they should really be able to feel this place.

And who could do that better than you?

Of course. You're the boss. I'll make a few adjustments.

That's good. But maybe you should take a step back.

Try a different ending. Look at the beginning.

You know, I'm not sure about the middle.

You mean like start from scratch?

It's like you read my mind!

Oh boy.

what do you mean he didn't like your jingle?

I don't know. He said it was "too jingly."

it's a jingle!

Besides, you're the artist. He's just a bike shop owner.

Nice guy, but what does he know about writing music?

It doesn't matter. He's the boss.

Well, I love your jingle. It's my new workout jam.

It's 15 seconds long.

And that's 14 seconds of push-ups too many.

I'm glad you like it, but I have no choice.

I just have to roll up my sleeves and work harder.

But what does he want you to change?

-Not much. Just everything. -Everything?

Yeah. He said I need to go deeper.

Well, you're the queen of deep.

I mean, your last song was so deep,

it should've come with floaties.

Yeah, but what's deep about a bike shop?

When I write my songs, it's because I'm inspired

by an experience and how it made me feel.

-Wait, I have an idea. -Am I involved?

-Yes. -Then, I love it!

Okay, I've got the fan set up.

Great. So for the jingle, I just need to get into the head

of a customer who just bought a bike from reynolds rides.

Why don't you just go for a bike ride?

Because I need you to write down the lyrics as they come to me.

Aw, you remembered how much I love taking notes!

Riding on a mountain trail.

There's a cool breeze in my hair,

the smell of fresh pine.

makes me feel like I could ride forever.

Ooh! Write that down, olive.

"ride forever." got it.

I'm entering a forest now.

I can see the beautiful leaves.

too many leaves.