The Moment

Charli xcx's hit album, Brat,

has not only reached UK number one, it's just been named word of the year.

This record proves that Charli truly is a generational pop artist.

Everybody is talking about Brat Summer.

People are obsessed over the way that you presented this music.

-The dance... You have the apple. -They say you claimed a color.

A slime green cultural phenomenon.

This is the total opposite of an overnight success story.

Brat has opened Charli's doors to more mainstream possibility.

Now it's been given a new dictionary definition.

Do you really want brats to run this country?

They already do enough damage.

Charli! Oh, my God. Thank goodness you're here.

Cut!

Okay, you wanna go again?

Um, okay. Yeah. Yeah, yeah.

Okay.

Hi, it's Charli xcx. You're listening to Breakfast .

Keep having...

Are you having a Brat Summer?

I'm sorry, what is it again?

Is it, "I'm Charli xcx," or "It's Charli xcx"?

-Once again, we agreed to... -Lloyd, I just--

"Hi, this is Charli xcx.

- You're listening to Breakfast. - Brat Summer forever."

Wait a sec? "It is Charli xcx."

-No. "This is Charli xcx." -Oh, my God.

Okay. Lloyd, don't you just think the whole, like,

"Keep having a Brat Summer" thing is a bit cringe? I mean, it's...

I mean, it's all cringe.

"Make sure to download the Breakfast app

-to hear my Brat Essentials playlist." -You're not listening to me.

And we have to hit the five-second mark really clean,

so you have to say it kind of fast.

I'm not gonna do it in five seconds. It's impossible.

-You're gonna have to do it. -Well, I'm not gonna.

"And follow @ Breakfast for your chance to win tickets

to my upcoming Brat tour."

Good to go again?

Great. That is great.

Um, are gonna be super happy with that, guys.

-Can we get talking about schedules? -What? No, Tim.

We haven't gotten a usable take yet, so...

How many did they want?

-Just-- -I thought it was incredible.

We have three TikToks to make today. We have to get this in by end of day.

-I'm not doing it. -Please.

Get your phone out my face.

Also, we need to schedule a call about this concert film with the label.

Did we already agree to that?

I think I should just say, "Hey, I'm Charli xcx."

You know what? Fine. You are Charli xcx.

- I am, and you love that about me. -

- Love it. - All right, let's board.

Can you guys finish that on the flight?

But also, make sure you sleep, Charli. It's important.

Are you sleeping generally?

-I'm not doing it on the flight... -Okay.

...by the way. Not even sorry.

Yeah, noted. Okay.

No. Don't look at the camera? Oh, no. I won't. Oh, did I?

Do you have your passport?

Ana, if you ask me about my passport one more time...

You guys have sorted all that Brat concert film stuff, right?

Yeah.

Because we've got the Americans coming in.

Right. Yeah, 100%. All right...

-Alex? Good? -Yeah.

-Dressed like me today. -We good?

-Gonna have a fake tan next? -Yes, Lee.

-Maybe take the jacket off. -You think the jacket's too much?

I don't want them to think we're, like, doing a whole mini-me...

Yeah, sure.

Mic test, mic test, mic test.

- The Americans are coming. - There's fucking millions of them.

Tammy, welcome.

Yeah. So, again, thank you guys so much for coming over for this.

Should we do a quick round of introductions?

- I'm Jamie. - No.

Let's just get right into it. Charli xcx.

Been a great summer, huh?

How do we keep this Brat thing going?

Yeah, Josh, do you wanna...

Absolutely.

Um, so... ... you know, we've-- we've obviously been blown away

by how massive all of the Brat Summer stuff has gotten.

How do we go from this big fucking moment and keep it exciting?

You know, keep it alive?

Because obviously, we've always known

that Charli is just, like, a really innovative artist, you know?

I mean, she is super creative.

But, I mean, this level of success.

I don't know if any of us could've predicted...

Yeah. She's always had her niche little thing going on.

But now, it's fucking mental.

Yeah, so, rather than rushing to the next thing,

stick to what's working, right?

So, Charli xcx concert film?

Yes. We've got Amazon financing, so that's fantastic.

I mean, this could be our way of keeping Brat fresh till...

well, like, next summer.

Um, we've actually managed to get the fucking guy.

-We got Johannes Godwin. -Yeah.

He's, like, the director. Does all of the big shows.

-Katy, Justin... -I think Johannes is great for this, I do.

It's assuming that Charli and her team are aligned with everything, right?

Yeah. I mean, she's just buzzing for it.

Um, she's just, like, over the moon with the whole plan

as far as we're aware, um...

So, we just really want to get this thing going, like, yesterday.

Yesterday? Well, that's impossible.

Yeah. No, of course.

Um, we just... we're feeling really, really good about it.

Okay, good.

So, the, uh, Howard Stirling activation is this week.

You know, the banking thing? Brat coin?

-Something like that. -It's a card. It's a... a Brat card.

Whatever. Bye. Bye.

- Thank you so much. Yes. - Thank you, Tammy!

I absolutely fucking killed that.

-Like flipped it. -Oh, my God.

-When you offhanded to me, I was like... -Fucking hell.

I know, I know. It was, like, um, those guys in, uh, basketball.

-Jordan and that. Crazy. -Yeah. Fucking sick.

Well, there you have it. Charli xcx.

What an incredible run she's had.

Virtually unknown last year and now she's hit the mainstream.

Bet she's feeling chuffed with herself.

Do you think Charli's thinking about what's next?

We definitely are. Now that Brat Summer's coming to an end,

we're playing the artists we think will soundtrack your next few months.

Stick around to hear who's next up.

Um, okay, so, we've got a call booked for 9:00 a.m. tomorrow.

We are gonna have to do the Zoom call for the concert film

on the way to the Vogue shoot.

Tim said there'd be no other time to do it.

Okay, fine.

Okay. And then, I was looking into, like, a couple days for you to take a vacation.

We do still have that offer for Ibiza. It's real easy, like, literally one post.

Yeah, but, Ana, why would I be taking a vacation right now? I mean...

Okay.

I'm about to start rehearsals for tour. Like, it would be crazy for me to go away.

-Yeah. -Come on.

- There's just so much happening, you know? - Okay.

Sorry.

Good night.

That was a look at her festival shows from earlier this summer.

Soon, she'll begin her first ever arena headlining tour.

Here to tell us all about it, please welcome Charli xcx!

So nice to have you on. I've been looking forward to this.

How does it feel to have claimed a whole summer?

Not many people can say that they've done that.

I think basically, at this point, it's you and the Son of Sam.

Wow. Great company to be in, um--

Yeah, I mean, it just kind of happened, Stephen.

And you've just announced-- I wanna get this right--

you're headlining a tour that's apparently

"going to be bigger and better than anything we've seen from you before."

Are you partying straight into Brat autumn?

Is it gonna be the apple cider dance?

Have you ever snorted a rail of pumpkin spice?

You know what, as of yet, I have not.

But... I love to party.

- It's a full-time job, babe. You know? - Oh, my God.

So, is this the big Brat send-off?

Is it the end of an era?

Um...

Um, great question. Uh...

I don't-- I don't know. I mean, uh...

I guess we'll just have to wait and see, I suppose.

And, uh... I mean, you'll be there. I hear you love a party.

- Oh, it's a full-time job, baby. -

- Thanks so much for being here. - Thank you.

Tickets to her Brat tour are on sale now. Charli xcx, everybody.

Um, okay. Morning, morning, morning.

Did you get that email?

Oh, yes. Shit.

We've got a call now on Zoom about the concert film.

It's with the label and the director to make sure you're happy with him.

That's not reaching. What's-- What's the director's name?

Johannes?